- Disney+ replaces the Star tile with the Hulu brand globally, starting October 8.
- All existing content, including Grey’s Anatomy and The Bear, remains unchanged.
- The platform now features six core brands: Disney, Pixar, Marvel, Star Wars, Nat Geo, and Hulu.
- New titles like The Kardashians S7 and High Potential will debut under the Hulu tile.
The way you access your favorite shows on Disney+ just got a major brand refresh. Starting October 8, the familiar Star tile has officially transitioned to the Hulu brand across international markets. This strategic move is part of a bigger plan to unify the platform’s streaming identity and clarify its broad content offering. The good news? All your beloved general entertainment content is staying put, simply housed under a new, powerful name.
The shift from Star to Hulu is essentially a naming and branding consolidation, signaling the platform’s serious intent in the global streaming wars. Disney+ is now a powerhouse organized under six core brands: Disney, Pixar, Star Wars, Marvel, National Geographic, and now, Hulu. This clearer structure makes the extensive library feel more cohesive and easier to navigate for subscribers.
Crucially, all content will remain the same. You won’t lose access to any of the gold-standard general entertainment titles you know and love. Fan favorites like Grey’s Anatomy, Modern Family, and award-winning shows like FX’s The Bear, Shōgun, and Only Murders in the Building are still readily available, simply labeled under the Hulu banner.
In an era of rising costs and subscription fatigue, the value of a platform that bundles premium content in one app is immense. Disney+ continues to deliver on its promise of an all-inclusive viewing experience.
The platform boasts a range of exciting new titles launching soon under the Hulu tile, including the highly anticipated The Kardashians S7, All’s Fair, and The Secret Lives of Mormon Wives S3. This ensures subscribers get a continuous flow of the latest reality, drama, and comedy hits.
Furthermore, Disney+ maintains a robust focus on family safety. The platform offers comprehensive parental controls, allowing customers to set access limits on mature content and create PIN-protected profiles. This ensures peace of mind for guardians while maintaining a suitable viewing experience for everyone in the household.
The evolution to Hulu positions Disney+ as the premier, single-destination source for every genre, from blockbuster franchises to cutting-edge general entertainment. Reconnect with all your favorites, and discover the exciting new titles dropping weekly. Log in to Disney+ now and explore the new Hulu tile!
