- Porsche and artist Kasing Lung collaborate, celebrating 10 years of “The Monsters” and 60 years of the 911 Targa.
- The high-quality “King Mon in Porsche 911 Targa” metal sculpture will be strictly limited to 60 units worldwide.
- A life-size Labubu figure is featured in a special Art Car, a 911 Targa (Type 992), designed for the Dubai event.
- The partnership highlights the strong links between Porsche’s heritage, creativity, and contemporary cultural relevance.
Dubai’s Icons of Porsche 2025 event just witnessed a truly unique convergence of high performance and cult pop culture. Porsche has partnered with celebrated artist Kasing Lung to unveil a strictly limited-edition collectible featuring the character “King Mon,” along with a vibrant Art Car starring Labubu. This collaboration is a dual celebration, marking ten years of Lung’s famous “The Monsters” series and the 60th anniversary of the iconic Porsche 911 Targa, positioning the brand at the forefront of trendy, aspirational cultural relevance.
Kasing Lung’s troll-like figures, known for their shaggy fur, long ears, and cheeky grins, enjoy international cult status among collectors. The new piece, “King Mon in Porsche 911 Targa,” has the potential to become one of the most sought-after collector’s items globally.
This high-quality metal sculpture, standing nearly 40 centimeters tall, is being unveiled for the first time at the Dubai event. Its production will be fiercely limited to just 60 units worldwide, a number inspired by the Targa’s 60-year anniversary. The character King Mon, a courageous leader, was chosen because his confident charisma corresponds perfectly to the qualities of the 911 Targa, a body variant that has long combined the thrill of an open-top convertible with the everyday safety of a coupé since its debut in 1965.
While the miniature figure features King Mon in a historic Targa, a life-size Labubu figure takes a seat in the actual Art Car, a current-generation 911 Targa (Type 992). The Labubu figure, dressed in a Porsche T-shirt, is another major attraction for fans at the Icons of Porsche event. Lung created a specific Labubu-style design for the sports car, inspired by the Dubai venue, making it a unique, mobile piece of art.
Deniz Keskin, Director Brand Management and Partnerships at Porsche AG, affirmed the strategic importance: “Kasing Lung understands how to combine emotion and form in a unique way, a quality that also distinguishes our brand. The cooperation underlines how closely topics such as creativity, cultural relevance and emotional appeal are linked to the Porsche brand today.” This partnership is a clear statement that the luxury automotive world is actively embracing contemporary pop culture and digital art figures like Labubu.
This collaboration between two icons, one of performance and one of pop culture, transforms the 911 Targa into a storytelling canvas. It’s a must-see blend of engineering and artistry, destined to be remembered long after the event concludes.
Follow the Icons of Porsche event and Kasing Lung’s channels for updates on how to acquire one of the strictly limited “King Mon in Porsche 911 Targa” collectibles in 2026!
