Toyota Unveils Next-Gen: Century Luxury Now Meets Electric Adventure

  • TMC revealed three next-generation flagship concepts, including an ultra-luxury trio under the legendary Century brand.
  • The Land Cruiser FJ and Corolla Concept previewed iconic nameplates redesigned for a younger, electric future.
  • The showcase emphasized personalization, electrification, and inclusivity, aligning with the UAE’s smart city vision.
  • TMC reinforced its commitment to supporting sustainable mobility ecosystems and putting customers first in the coming decades.

The future of mobility, from the driver’s seat to the desert dune, was unveiled at the Japan Mobility Show (JMS) 2025. Al-Futtaim Motors is proudly supporting Toyota Motor Co. (TMC) in showcasing a comprehensive lineup of next-generation concepts. This exhibit wasn’t just about cars; it was a powerful statement on how mobility will become more personalized, electrified, and inclusive, themes that strongly resonate with the ambitious vision of the UAE.

Headlining the show was a dramatic trio of concepts under the legendary Century marque. For decades, the Century has been a symbol of refined craftsmanship and discreet elegance, especially among customers in the Middle East. These concepts signal Toyota’s intention to redefine what ultra-luxury can look like for the next generation.

The vibrant reimagination includes:

  • Chauffeur Flagship: A contemporary version of the iconic, presence-driven sedan.
  • GRMN Specification: A performance-enhanced model featuring subtle motorsport cues, including Nishijin carbon fiber details.
  • Bold Design Study: A strikingly modern concept finished in matte black with a Flare Orange interior.

Jacques Brent, Managing Director at Al-Futtaim Toyota, emphasized the significance: “The breathtaking Century concepts brought the spotlight back to a marque that, for decades, has been a symbol of refined craftsmanship. Its evolution signals a compelling future opportunity here in the UAE.”

TMC also offered a meaningful glimpse into the evolution of its two most significant global nameplates. The Corolla Concept embodies a user-centric approach, focusing on flexibility and modular design that prepares the trusted sedan for an electric and personalized future.

For adventure enthusiasts, the Land Cruiser FJ introduced a fresh, expressive interpretation of Toyota’s off-road DNA. Designed with the theme of “Freedom & Joy,” the FJ blends authentic off-road capability with a playful, youthful character, catering directly to the younger, lifestyle-oriented audience in the Middle East’s vibrant off-roading community.

Toyota’s forward-looking concepts extended beyond consumer vehicles to envision mobility as integrated community infrastructure. Concepts like the Kayoibako series, with its purpose-driven variations for logistics and mobile retail, showcase adaptability and sustainability.

Furthermore, the focus on Personal Mobility & Robotics reaffirms Toyota’s long-term vision to empower independence and accessibility for everyone. Innovations like the Land Hopper, an electric, foldable mobility solution, and other robotics concepts designed to support diverse users, underscore TMC’s commitment to community wellbeing, aligning perfectly with the UAE’s journey towards smarter, more sustainable city ecosystems.

The showcase at the Japan Mobility Show confirmed Toyota’s unwavering commitment to putting customers first while driving innovation across ultra-luxury, electrification, and communal mobility. These forward-looking concepts illustrate exactly how Al-Futtaim Motors intends to support and shape the UAE’s journey into a smarter, more connected future.

Visit an Al-Futtaim Toyota showroom to explore the current generation of innovation and prepare for the arrival of these concepts!

Facebook
Twitter
Email
Print