• Dubai Media introduces Dubai+ with strong focus on safe family viewing standards
• Platform launches with exclusive series originals and international movie library titles
• Built to strengthen regional digital media ecosystem and content competitiveness goals
• Advanced controls and classification tools support confident family friendly streaming choices
Living room screens across the region are getting a major upgrade. A new homegrown streaming platform has officially entered the scene, built with family viewing, Arabic storytelling, and digital quality at its core. Dubai Media has announced the launch of Dubai+, a new platform designed to deliver safe, diverse, and high quality on demand content for audiences in Dubai and across the Middle East.
Launched by Dubai Media Incorporated under the direction of the Dubai Media Council, Dubai+ signals a strategic push to strengthen Dubai’s digital media presence and long term industry competitiveness. The platform is positioned as a comprehensive destination that blends local identity with global production standards, while keeping family safety front and center.
At launch, the content library is built for scale and variety. Viewers can expect a strong mix of regional and international programming, with special attention to exclusive and first run titles. The opening catalog includes:
- More than 20 exclusive series available at launch
- Six original Dubai+ productions developed in house
- Over 170 international films across genres
- Live channels plus sports coverage across 12 championships
According to leadership at Dubai Media, audience trust and safety are not side features, they are core architecture. The platform uses structured classification systems, selection standards, and viewing controls that help families manage what is watched at home. That positioning directly answers a growing regional demand for streaming options that feel both modern and responsible.
Her Excellency Mona Ghanem Al Marri noted that the initiative supports Dubai’s long standing media development strategy, focused on innovation, talent growth, and global relevance. She emphasized that the goal is not just more content, but stronger storytelling capability and deeper private sector participation across the ecosystem.
His Excellency Mohamed AlMulla described Dubai+ as a key step toward a fully integrated digital media environment, backed by advanced infrastructure and rigorous platform testing to match leading global streaming experiences.
Streaming habits across the Middle East continue to shift toward on demand, multilingual, and culturally relevant content. Dubai+ enters the market with a clear angle, premium digital delivery combined with regional voice and family safe design.
Dubai+ is now live and available to audiences ready for a more curated, family first streaming experience. Download the app and start watching today!
