- MENA’s first-ever bar and beverage trade show debuts in April.
- 200 global exhibitors, themed zones, and masterclasses await attendees.
- Focus on sustainability, mindful drinking, and industry wellness initiatives.
- Event set to position MENA as a global bar culture leader.
Dubai is no stranger to groundbreaking events, but April 2025 will witness a first of its kind—the Gulf Bar Show (GBS), the MENA region’s inaugural bar and beverage trade show. A celebration of craftsmanship, innovation, and community, this two-day extravaganza at the luxurious Madinat Jumeirah promises to shake up the industry, positioning the region as a global leader in bar culture.
More than just a trade show, GBS is an immersive experience designed to inspire and connect. Attendees will explore cutting-edge trends through 200 global and regional exhibitors, hands-on workshops, tasting rooms, and masterclasses led by industry pioneers. Special themed zones, like The Terrace with its Cigar Lounge and Cold Sober area, will showcase innovations such as zero-proof beverages and low-ABV alternatives, redefining the way we enjoy drinks while embracing responsible consumption.

With sustainability as a core focus, GBS aligns with the UAE’s ambitious environmental goals, from its proposed ‘Green Tickets’ initiative supporting reforestation to collaborations with local organizations that promote mindful living. By weaving in wellness programs and mental health discussions, the show also aims to address the industry’s challenges, creating a nurturing space for professionals to thrive.
This visionary platform is a must for seasoned professionals, budding entrepreneurs, and curious enthusiasts alike. As co-founder Hugo Goncalves aptly stated, “The Gulf Bar Show is a celebration of creativity and collaboration that will shape the future of the bar and beverage industry.”
Circle April 7–8, 2025, on your calendars, and prepare to step into a world of innovation and inspiration. Visit www.gulfbarshow.com and follow @gulfbarshow on Instagram for all the latest updates. Let’s raise the bar together!