• Historic debut of Icons of Whisky in the Middle East & Africa
  • Celebrate whisky excellence with a range of award categories
  • Emirates Golf Club hosts the prestigious event on February 21
  • Nominations open until February 15, 2025—showcase your whisky brilliance

Dubai’s vibrant skyline will play host to a historic moment in February 2025, as the Icons of Whisky Middle East & Africa Awards make their dazzling debut. Set against the sophisticated backdrop of Emirates Golf Club, this premier event promises to unite whisky connoisseurs, industry leaders, and passionate enthusiasts in a celebration of innovation, craftsmanship, and excellence in the spirits world.

For the first time, this prestigious accolade will spotlight the visionaries who are not just shaping whisky’s legacy but carving out a dynamic future for the industry in the Middle East and Africa. From trailblazing distillers to creative brand ambassadors, every aspect of the craft will be honored, making this event more than an awards ceremony—it’s a testament to the region’s burgeoning impact on the global whisky scene.

A Glimpse of the Night

The awards encompass a broad spectrum of categories, ensuring the entire whisky ecosystem gets its moment to shine. Expect accolades for:

  • Companies driving innovation and growth.
  • Individuals like standout ambassadors and marketing teams shaping narratives.
  • Trade Professionals excelling in retail, bartending, and sales.
  • Creative Agencies bringing whisky stories to life through campaigns and digital innovation.

Whether you’re vying for recognition or attending to revel in the spirit of excellence, this is the event to network, celebrate, and toast to the future of whisky.

Mark Your Calendar
  • Date: 21 February 2025
  • Venue: Emirates Golf Club, Dubai
  • Nominations Close: 15 February 2025

The process to participate is seamless—register online, pick your category, and showcase your brilliance. Visit World Drinks Awards for more details.

This isn’t just an awards night; it’s a movement—a celebration of dedication, artistry, and innovation in spirits. Whether you’re an industry stalwart or a whisky enthusiast, raise your glass to this milestone event. Follow updates on social media or email info@msa-events.com for inquiries.

Let the legacy begin. See you in Dubai!