• Medcare aims to screen over 700 women for breast cancer this October.
  • AED 350 screening package includes mammogram or ultrasound and consultation.
  • Campaign led by Medcare Women & Children Hospital runs from October 1-31.
  • Early detection through affordable screenings improves survival and treatment outcomes.

As Breast Cancer Awareness Month begins, Medcare Hospitals & Medical Centres is once again stepping up to empower women with its third edition of the annual breast cancer screening and awareness program. This October, Medcare expects to surpass last year’s achievements, targeting over 700 women to participate in screenings, a significant rise from the 500 screened last year.

The campaign, running from October 1 to 31, will be held across all Medcare hospitals and medical centres, led by the women-centric Medcare Women & Children Hospital. The program offers an accessible AED 350 screening package, which includes a consultation with a specialist and a choice between a breast ultrasound or mammogram. This initiative emphasizes the importance of early detection and provides an affordable, comprehensive service that removes barriers to essential healthcare.

Medcare’s medical leaders are particularly optimistic about the campaign’s impact. Dr. Ahmed Abdel Hameed, Medical Director of Medcare Women & Children Hospital, highlights the success of the previous years, which saw a threefold increase in screenings. “Women are becoming more proactive about their health, and our educational outreach is helping them understand the importance of regular check-ups,” he said.

Breast cancer, being the most common cancer among women in the UAE, remains highly treatable if caught early. Medcare’s team of qualified gynecologists, general surgeons, and breast health specialists are dedicated to providing expert care, ensuring that patients can make informed health decisions. Dr. Brian Mtemererwa of Medcare Royal Specialty Hospital echoes this sentiment: “By making these services accessible and affordable, we hope to eliminate the hesitation women often feel about screenings.”

The campaign isn’t just about prevention—it’s also about education and inspiration. Jessica Abou Jaoude, a former Medcare patient, was diagnosed with breast cancer at 30, despite leading a healthy lifestyle and having no family history of the disease. Her journey underscores the unpredictable nature of breast cancer and the life-saving power of early detection. Jessica now serves as a passionate advocate for breast cancer awareness, urging women to prioritize their health.

Medcare’s October campaign reflects a broader commitment to making healthcare accessible and empowering women to take charge of their health. As more women participate in screenings, the program not only saves lives but also spreads a powerful message of hope and awareness.

Visit the Website for more details and updates.