Sterling Perfumes Now Builds a Global Beauty Brand!

  • Sterling Perfumes spans 152 countries with a 25 year global legacy.
  • Home to Armaf, Cosmo and Hamidi, offering diverse beauty collections.
  • Owns packaging, labs and USA FDA certification boosting manufacturing quality trust.
  • Products crafted with halal ingredients, accessible design and regional heritage.

A quarter century of scent making has turned a Dubai workshop into Sterling Perfumes, a global beauty manufacturer now present in 152 countries. The company blends regional fragrance heritage with modern cosmetic science, offering halal formulations, in-house labs, packaging facilities and USA FDA certification, all supporting large scale export and a wide retail footprint.

  • Heritage meets industry scale
    Sterling began in 1998 as a family venture and has grown into the MENA region’s leading beauty manufacturer. The group’s portfolio mixes established names such as Armaf, Cosmo and Hamidi with newer lines that reflect modern consumer tastes. That blend of craft and capacity gives retailers and consumers both iconic scents and reliable supply.
  • What sets Sterling apart
    • End to end manufacturing, from lab prototypes to final packaging.
    • Regulatory confidence through USA FDA certification and in-house testing.
    • A multi-brand approach covering oriental fragrances, contemporary perfumes and colour cosmetics.
    • Commitment to halal ingredients and sustainability through labels like Estiara Passion.

For shoppers, this means access to thoughtfully made products across price points and preferences. Beauty professionals benefit from consistent supply chains and compliance that ease international distribution. Behind each bottle and palette, perfumers, formulators and designers refine textures, tones and scent profiles to reflect local preferences while maintaining global quality standards.

Sterling’s scale is striking. Production capacity has expanded from a handful of units per day to roughly 120 million items per year, and distribution now reaches 152 countries. The group’s vertical setup, including Premier Plastic and Premier Cosmetics, shortens time to market and supports rapid innovation across categories. Recent highlights such as a world record perfume wall and licensed partnerships show how the company pairs bold ideas with manufacturing know how.

As Sterling looks ahead, the focus remains on making beauty accessible, creative and responsibly made. Expect continued investment in lab research, sustainable practices, and wider retail and e-commerce availability. For consumers who value quality, variety and regional craft, Sterling offers a broad selection that honours tradition while meeting contemporary standards.

Explore Sterling Perfumes’ brands and collections to find fragrances, cosmetics and personal care made with halal ingredients and industry level quality. Discover products that blend regional scent making with global reach!

To learn more about Sterling Perfumes, please visit https://www.sterlingparfums.com/.

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