Celebrating 15 Years of Impact – Goumbook Now Marks Sustainability Milestone!

Sustainability isn’t just a buzzword for Goumbook—it’s the driving force behind a movement that’s been shaking up the MENA region for 15 years. Founded in 2009 by Tatiana Antonelli Abella, this UAE-based social enterprise has become the go-to platform for positive environmental and social change, shifting the focus from talk to transformative action. When Goumbook […]
A Sustainable Feast: ne’ma and Taste of Dubai Join Forces Now to Tackle Food Waste
Dubai’s culinary scene is set to take a bold step towards sustainability as ne’ma, the UAE’s National Food Loss and Waste Initiative, partners with Taste of Dubai 2025 to minimize food waste at one of the city’s most anticipated food festivals. Following the success of their efforts at Taste of Abu Dhabi, where they diverted […]
Art of Dum Now Revolutionizes Gastronomy with Eco-Friendly Elegance!

In a world where culinary brilliance meets environmental consciousness, Art of Dum has carved a niche that merges luxury with sustainability. Known for its exquisite slow-cooked Indian delicacies, the premium home delivery brand is redefining food delivery standards in Dubai by championing eco-friendly packaging and sustainable dining practices. At the heart of Art of Dum’s […]
Reimagining Grocery Shopping: Kibsons Now Unboxes Sustainability

In a world increasingly focused on sustainability, Kibsons, the UAE’s beloved homegrown online grocery, has stepped up with an ambitious initiative to phase out its iconic blue cardboard box. While the box has become a household staple, its environmental cost – using nearly 200,000 boxes per month – demanded a rethink. Kibsons’ innovative approach now […]
McDonald’s UAE Champions Sustainability with New Eco-Friendly Packaging Initiatives!

In a move that highlights its commitment to environmental stewardship, McDonald’s UAE is introducing sustainable packaging solutions across its restaurants. As part of a broader effort to reduce plastic waste, customers will now find wooden cutlery, wooden stirrers, and paper straws in place of conventional plastic items. This change, which started in September 2024, is […]
Protecting UAE’s Heritage: EGA Welcomes 300 New Hawksbill Turtles!

In a heartwarming testament to conservation efforts, Emirates Global Aluminium (EGA) celebrates the hatching of approximately 300 Hawksbill turtles at its Al Taweelah beach this season. Since the monitoring programme began in 2011, EGA’s beach has seen around 7,500 successful hatchings, underscoring the company’s commitment to preserving the UAE’s rich biodiversity. The critically endangered Hawksbill […]
Wagamama Now Extends “Wasteless with wagamama” Campaign!

In a continued effort to champion sustainability and reduce food waste, Wagamama has announced the extension of its highly successful “Wasteless with wagamama” campaign until the end of September. Initially launched in June to coincide with World Environment Month, this initiative encourages customers to embrace mindful consumption and sustainable practices, offering both environmental benefits and […]
Styched Redefines Fashion in the UAE with Sustainable Innovation

Styched, a zero-waste sustainable fashion powerhouse, is making waves in the UAE’s burgeoning fashion market with its innovative approach to fashion retailing. The brand’s recent launch of ‘The Styched Collective’ in the UAE signals a significant milestone in its mission to democratize youth fashion globally. With a focus on accessibility, trendiness, and sustainability, Styched aims […]
Dubai Expo Now Showcases Eco-Friendly Real Estate Solutions!

The Acres Real Estate Exhibition, hosted at the Dubai World Trade Centre and organized by Leader Events Management, is making waves with its focus on innovative real estate projects aimed at enhancing environmental sustainability. As the event enters its final days, attendees are treated to a showcase of over 120 new projects from developers in […]
Apparel Group Brand TOMS Now Launches A Sustainability Campaign!

Attention all the eco-conscious consumers! This April, TOMS, the iconic brand known for its social impact mission, is diving deeper into sustainability efforts here in the UAE. By making a purchase at TOMS this month, you’ll directly contribute to planting trees – a significant step towards a greener future. TOMS has partnered with The Storey […]