The Korean Flavor Sensation Now Lands in Deira!

  • Cult-favorite Korean BBQ in a cup, CupBop, opens its second UAE branch at Deira City Centre.
  • The first 100 guests on October 19 get a free Korean BBQ in a cup (12 PM to 4 PM).
  • The menu offers fuss-free signature bowls from Bulgogi to spicy Rock Bop and K-Dawgs.
  • The launch features Spin to Win games, giveaways, and a visit from Hoya the mascot.

The Korean flavor revolution continues its fiery takeover of Dubai. Following its viral success, CupBop, the high-energy concept known for putting delicious Korean BBQ in a cup, is officially launching its second UAE location at Deira City Centre. This highly anticipated opening is bringing fuss-free, bold flavors and a lot of fun to the bustling shopping mall, proving that Korean street food is now a staple of Dubai’s fast-casual scene.

What better way to introduce a flavor sensation than with a massive launch party? On October 19th, CupBop will celebrate its Grand Opening with a day packed with entertainment and free food.

The main offer is a massive incentive for foodies to check out the new spot: the first 100 guests will receive a free Korean BBQ in a cup, available from 12 PM until 4 PM. This hyper-accessible approach reflects the brand’s belief in delivering value and community engagement.

The launch day is a full-on event, promising:

  • A chance to test your luck at the Spin to Win wheel for mouthwatering surprises.
  • Fun-filled activities for the little ones.
  • A special appearance by Hoya the sunglasses-wearing tiger mascot.

This blend of games, giveaways, and bold flavors creates the vibrant, trendy atmosphere that originally made CupBop a cult favorite, transforming a routine shopping trip into a delightful adventure.

CupBop’s story began humbly in 2013 as a single food truck and quickly grew into a phenomenon, celebrated by millions globally and expanding to over 160 locations worldwide. Their simple, brilliant concept taps directly into the consumer demand for convenience and bold international flavors.

The menu keeps things refreshingly straightforward, offering a core line of signature bowls paired with ten levels of sauce, from the mildest (#1) to the tongue-tingling hot (#10). The signature secret sauce, at #7.5, hits the perfect spicy-sweet spot. Must-try items include the tender B-BOP with Bulgogi Beef and the crispy ROCK BOP featuring tangy fried chicken. Vegetarians can choose between the VEGGIE BOP or DOOCHI BOP, both featuring crispy tofu and Korean-style veggies. Don’t forget to explore the signature sides like the classic kimchi or the cheesy K-DAWG.

Under RMAL Hospitality, this second location is just the beginning of CupBop’s expansion in the UAE, with a flagship JBR store planned for later this year. Can’t make the launch? CupBop is also widely available for delivery on platforms like Deliveroo, Talabat, Noon, and Careem, bringing the Korean BBQ craving straight to your door.

Don’t miss your shot at free cups, delicious bites, and all the launch-day fun this October 19th at Deira City Centre. CupBop is here to spice up your life, one flavorful cup at a time.

Skip the queue and find your favorite cup on October 19th!

For more information on Cupbop, visit https://www.cupbop.com/.

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