• Zaphira Nature to showcase premium curly hair care at Professional Beauty GCC.
  • Exclusive Salon Start-Up Pack designed for UAE salons launching at event.
  • Hanane Bouchouicha to host a curly hair styling masterclass.
  • Zaphira Nature sponsors the Hair and Beauty Salon of the Year award.

As textured hair care gains momentum across the GCC, Zaphira Nature, a trailblazing brand dedicated to curly and textured hair, is set to make waves at the upcoming Professional Beauty GCC. Not only will they showcase their premium products and expertise, but the brand will also offer exciting opportunities for salon professionals to elevate their services and product offerings.

Zaphira Nature is on a mission to transform the curly hair care landscape. At the Professional Beauty GCC, the brand will proudly display its Souffle Méditerranéen collection—a range inspired by the Mediterranean’s natural richness and formulated specifically for the unique challenges of textured hair. The collection is clean, vegan, and cruelty-free, designed to hydrate, protect, and nourish curls under the region’s demanding climate.

Zaphira Nature is also unveiling the Salon Start-Up Pack, a thoughtfully curated kit aimed at supporting salons across the UAE. This pack includes essential products and co-branded marketing materials that enable salons to offer Zaphira’s top-tier curly hair care products, all while boosting their brand visibility and client engagement.

The highlight of Zaphira Nature’s participation at the event will be a Curly Hair Styling Masterclass led by none other than the founder, Hanane Bouchouicha. A passionate advocate for textured hair, Hanane will share her expert techniques and valuable insights with salon professionals. Whether you’re an established stylist or new to curly hair, this session promises practical, hands-on knowledge to elevate your skills and enhance your services.

“We’re thrilled to be part of Professional Beauty GCC not just as an exhibitor but also as a sponsor and educator,” said Hanane Bouchouicha. “Our goal is to empower salons with the tools and knowledge they need to deliver exceptional curly hair care while also supporting their business growth through our refill discounts and Salon Start-Up Pack.”

Zaphira Nature’s commitment to salon success doesn’t stop at providing premium products. By sponsoring the Hair and Beauty Salon of the Year award, the brand celebrates the salons that champion excellence in the beauty industry. This award, a prestigious highlight of the event, recognizes salons that go above and beyond in their services, particularly in textured hair care.

At Professional Beauty GCC, visitors can expect to explore the brand’s full offerings at stand A25, learn more about the Salon Start-Up Pack, and secure their refill discounts. It’s the perfect opportunity for salon owners and professionals to connect with the Zaphira team and discover how they can bring superior curly hair care to their clients.

Zaphira Nature is more than just a brand; it’s a movement. As textured hair care becomes a growing priority for both professionals and clients in the region, Zaphira Nature is positioning itself as the leading ally for salons that want to embrace this change. The Souffle Méditerranéen collection, masterclass, and exclusive offers mark just the beginning of what’s sure to be a game-changer in the GCC’s beauty and wellness landscape.

Join the movement and discover the future of curly hair care.

For more information, visit Zaphira Nature.