• Exclusive discounts and raffles from October 25 to November 7.
  • DJG offers up to 50% off on select diamond jewellery.
  • Damas gives free gold coins with purchases over AED 3,000.
  • 20 winners can win AED 100,000 in gold coins at malls.

As the Festival of Lights approaches, Dubai is gearing up to celebrate Diwali in style, bringing an array of glittering gold, exclusive offers, and exciting giveaways from October 25 to November 7, 2024. This year, the city promises a festive shopping experience like no other, with retailers offering everything from jaw-dropping discounts to mega prizes that will make your celebrations truly unforgettable.

Organized by the Dubai Festivals and Retail Establishment (DFRE), the festival is an opportune time for both residents and visitors to indulge in a little retail therapy. With leading retailers across the city revealing exclusive discounts and promotional offers, the sparkle of gold is set to fill every corner of the city. The Dubai Jewellery Group (DJG) is leading the charge with its “Shine Bright this Diwali with City of Gold” campaign, running from October 20 to November 7. Shoppers can enjoy up to 50% off select diamond and pearl jewellery collections, enticing price drops on making charges, and free gifts with every purchase.

This festive season, customers also have the chance to win their share of AED 150,000 in gift vouchers when spending AED 500 or more. Plus, don’t miss out on the staggering 75-90% discount during the flash sale on diamond jewellery, offering incredible savings on your festive buys.

Damas, one of Dubai’s leading jewellery retailers, is adding to the excitement by giving away free gold coins. Shoppers spending between AED 3,000 and AED 4,999 on diamond jewellery will receive a 0.5-gram 22-carat gold coin. Those spending AED 5,000 can claim a one-gram gold coin, while shoppers spending over AED 20,000 will receive an additional one-gram coin. For those looking to exchange their old jewellery, Damas offers zero deduction on the prevailing gold rate this Diwali, making it a fantastic time to upgrade your collection.

Dubai Shopping Malls Group (DSMG) is also joining the festivities, offering 20 lucky winners the chance to win AED 100,000 worth of 24-carat gold coins for spending just AED 200 at participating malls from October 21 to November 7. On November 1, shoppers spending AED 400 or more will have the opportunity to win premium chocolate hampers, adding a sweet touch to the celebrations.

City Centre Deira will transform into a Diwali wonderland from October 25 to November 7, featuring stunning decorations, grand prizes, and engaging cultural performances. Shoppers spending over AED 300 will be entered into a grand prize draw to win half a kilo of gold by simply scanning their receipts on the SHARE app. To elevate the shopping experience, a one-day flash sale on October 29 will offer 5% cashback on all gold and jewellery purchases in celebration of Dhanteras.

From the vibrant offerings at Centrepoint to the unforgettable experiences throughout the city, this Diwali promises to illuminate Dubai in the most spectacular way. Shoppers can explore affordable fashion, kids’ products, beauty items, and home décor while enjoying the chance to win gold coins through exciting scratch cards.

Join Dubai in celebrating the Festival of Lights this year, where every moment sparkles with joy and every purchase is an opportunity to shine. For more information, visit the Festival of Lights website and follow @DubaiFestivals on social media.