- Shoppers can enjoy twenty-five to seventy-five percent off citywide.
- Scan receipts worth three hundred dirhams to win Nissan Patrols.
- Damas Love Diamond Week offers luxurious solitaire sets plus discounts.
- Raffles include gold prizes plus a million dirhams in cash.
A sea of yellow and blue branding has officially taken over the streets of the city. The Dubai Shopping Festival sale season is now active, turning every mall and boutique into a hub of excitement. With more than 1,000 global brands and 3,500 retail outlets participating, the event offers a social and aspirational experience that defines the winter season. Whether you are hunting for the latest tech or seasonal fashion, the city wide promotions ensure that every purchase comes with a chance to win big.
Modern shoppers are looking for a blend of value and entertainment, and this year the festival delivers exactly that through integrated digital campaigns. The Shop, Scan and Win promotion allows residents and visitors to enter a raffle for one of five Nissan Patrol vehicles simply by scanning a QR code after spending AED 300. This tech forward approach reflects a commitment to bold innovation by making the winning process as seamless as a tap on a smartphone. It is a vibrant moment for the retail sector that addresses the audience desire for interactive and rewarding shopping journeys.
The festival features a staggering array of active promotions and raffle opportunities:
- DSF Love Diamond Week: Visit Damas until January 1 for 30 to 50 percent off diamonds. Spend AED 500 for a chance to win a three piece solitaire set.
- Dubai Gold and Jewellery Group: Spend AED 1,500 for a chance to win a share of five kilograms of gold.
- Majid Al Futtaim Cash Prize: Use the SHARE app at Mall of the Emirates or City Centre malls to enter the AED 1,000,000 draw.
- ENOC and Skywards: Win a share of AED 3.5 million at ENOC stations or aim for the top prize of one million Skywards Miles.
The human angle of the festival is found in the shared joy of families and friends exploring the diverse mall landscapes. From the boutique charm of Mercato Mall to the grand scale of City Centre Deira, there is a prize for every lifestyle. High rollers can aim for the Blue Millionaire rewards or the DSF Golden Tickit points, while everyday shoppers enjoy the daily Nissan and cash prizes. This is a city wide retail moment where the community comes together to celebrate the best of Dubai.
Make sure to visit your favorite malls early to catch the best of the 25 to 75 percent discounts. With so many pathways to becoming a millionaire or driving home a new car, the final weeks of the year are officially the luckiest time to be in the city.
Take your holiday shopping to a higher level by participating in the world’s most famous retail festival. From gold to cars and millions in cash, your next receipt could be the lucky one. Learn more at the official DSF website and start your winning journey today!
