Dubai just got a fresh injection of elegance—and no, we’re not talking about another influencer’s soft launch. Forever New, the cult-favorite womenswear brand that practically invented “floaty chic,” has landed…
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Let’s be honest—Dubai summers don’t play. But this May, La Baia is flipping the script and saying, “Heat? Don’t know her,” with a collab that’s as refreshing as a poolside…
If the Ramadan rush taught us one thing, it’s this—Dubai’s not just hungry for Iftar, it’s starving for culture, cool, and curation. After drawing over 15,000 visitors in just three…
Okay, deep breath, shoppers. DEF 2025 just pulled a major power move, turning Dubai into the most hyped-up shopping battleground we’ve seen in a while—and honestly, it was legendary. For…
Buckle up, high-flyers—there’s a new player in town and it’s not just flexing horsepower, it’s flexing full-blown mobility swagger. Meet OTO—SelfDrive Mobility’s shiny new luxury chauffeur-driven service that’s revving up…
If Hilton’s latest move were a chess play, this one’s a checkmate. The hospitality giant just inked a sleek partnership with WestF5 (the real estate brainchild of West Zone Group…
Parking just got a glow-up. Yep, BurJuman Mall has officially entered its smart era—and it’s kicking off with the one place we all secretly dread: the parking lot. But instead…
Fashion shows are usually for the few — a handful of front-row elites pretending not to flinch at strobe lights and sipping overpriced sparkling water. But this weekend, Mall of…
When it comes to effortless style with a side of sophistication, Max Fashion is leading the charge. This season, they’re dropping a collection that’s all about turning heads with minimal…
If Paris and fashion had a baby and raised it in a luxury hotel with taste, elegance, and a rooftop view of the Eiffel Tower, its name would be Brach….