- Members unlock iconic perfumes and professional makeup for three days only
- Red carpet scents meet backstage beauty in one curated edit
- Limited quantities mean fast carts and even faster sellouts
- Authentic luxury shopping supports smarter, more responsible retail habits
Dubai’s beauty lovers know the feeling. One viral scent on TikTok, a backstage makeup look from Fashion Week, and suddenly your wish list triples overnight. The UAE’s luxury shoppers are increasingly chasing curated drops over endless browsing, favoring short, high-impact sales that feel personal, exclusive, and worth their time.
That’s exactly the energy behind the upcoming Private Online Sale from OnTheList, running from 20 to 22 February. For three days only, members get access to a tightly edited lineup of luxury beauty and fragrance houses, spanning heritage perfume makers, celebrity-loved scents, fashion-backed cosmetics, and professional makeup collections often spotted backstage.
Short window. Serious selection.
This sale taps directly into a growing UAE shopping habit: intentional buying. Instead of scrolling endlessly, shoppers now wait for curated moments that bring together everything from timeless florals and woody classics to statement evening fragrances and bold eye palettes. It’s about quality over quantity. Always.
Expect an edit that moves easily between everyday essentials and dramatic glam. Think signature scents worn on red carpets, makeup formulas trusted by runway artists, and skincare innovations from one of the world’s most influential beauty groups. It’s designed for people who love beauty, but don’t want the chaos of crowded malls or scattered online carts.

Here’s what makes this drop different:
- A focused three-day window that rewards quick decisions
- A mix of prestige perfumes, trend-driven cosmetics, and professional-grade makeup
- Direct partnerships with authorised distributors, so authenticity is never a question
There’s also a quieter story underneath it all. OnTheList’s model supports more responsible retail by circulating premium inventory that might otherwise sit unused. For conscious shoppers in Dubai who care about value and impact, that matters. A lot.
Since building its Middle East community, OnTheList has become a go-to for fashion, beauty, home, and lifestyle lovers who want access without excess. This beauty-focused sale feels like a natural evolution, bringing together pop culture fragrances, heritage perfume craftsmanship, and modern makeup trends in one clean digital experience.
No crowds. No guesswork.
Just a well-timed beauty moment that fits neatly into busy schedules and curated lifestyles.
If your beauty shelf needs a refresh, this is your cue. The Private Online Sale goes live on 20 February at 10 AM, exclusively on onthelist.com. Register for complimentary membership, set your reminder, and shop fast. The best pieces won’t wait!