- Seven full days of exclusive Prime deals across 30 categories.
- Massive discounts on Samsung, Dyson, Adidas, Swarovski, and more.
- Extra bank offers, easy payment plans, and free fast delivery.
- Prime membership unlocks endless savings for AED 16 a month.
The UAE is about to be swept up in a shopping frenzy as Amazon.ae unveils its most expansive Prime Day yet, running from July 25 to 31. This year, the savings window is bigger, the deals sharper, and the perks for Prime members better than ever. From tech gadgets to beauty must-haves, the line-up is a treasure chest for smart shoppers.
Prime Day 2025 is designed to cater to every lifestyle, with seven full days to score discounts across 30+ categories. Whether it’s upgrading your home tech, refreshing your wardrobe, or stocking up on everyday essentials, Amazon.ae has curated a line-up that reflects what UAE shoppers love most, value and variety. The event draws on data showing that 73% of shoppers prefer extended sales for better decision-making.

What’s Hot This Prime Day:
- Electronics: Up to 50% off power banks, adapters, and gaming accessories from brands like Sony, Anker, and PlayStation.
- Fashion and Accessories: Up to 59% off watches, apparel, and shoes from Tommy Hilfiger, Lacoste, and Adidas.
- Beauty and Personal Care: Half-price deals on skincare and makeup from e.l.f., KIKO Milano, and CeraVe.
- Home and Kitchen: Up to 45% off appliances including microwaves, air fryers, and vacuum cleaners from Samsung and Dyson.
Stefano Martinelli, Vice President of Amazon MENA, highlights that this Prime Day is “all about bringing value, speed, and choice to customers while aligning with what UAE shoppers look for in a sale event.”
Beyond discounts, Prime members can enjoy instant savings through ADCB, Mastercard, and CBD cards, plus flexible payment options like Buy Now, Pay Later. Add to that unlimited Same-Day and One-Day delivery, and Prime membership becomes a no-brainer for just AED 16 per month.

This year, Amazon Bazaar also joins the party, bringing trend-focused fashion and lifestyle products at up to 50% off. From school stationery to summer-ready gadgets, every deal is designed to deliver both style and practicality.
Prime Day is more than a sale, it’s a week-long celebration of everything that makes smart shopping rewarding.
Prime Day 2025 is the perfect time to tick off your wishlist and enjoy unbeatable savings across top categories. Shop now at www.amazon.ae/primeday and make the most of Prime membership benefits while the deals last!