- Buy 1 Get 1 Free on all backpacks in Saudi Arabia.
- Flat 40% off backpacks in GCC stores and online.
- Ergonomic, colorful, character-inspired school essentials collection.
- Max makes back-to-school prep stylish and budget-friendly.
The school bells may not be ringing just yet, but the shopping carts are already rolling. Max Fashion just launched its 2025 Back-to-School campaign, and it’s serving serious value for families across the GCC. Whether it’s a first backpack moment or a teen’s style refresh, these deals combine standout design with everyday durability, all without breaking the budget.
Back-to-school shopping can get hectic, but Max Fashion’s latest offer hits the sweet spot between affordability and flair. In Saudi Arabia, shoppers can scoop up Buy 1 Get 1 Free backpacks, while the rest of the GCC enjoys a generous Flat 40% off on a wide range. The offer is valid in-store and online, making it easy for families to stock up however they prefer.

And this isn’t just about flashy prints. Max’s 2025 lineup is heavy on utility, comfort, and kid-approved personality. Expect a mix of vibrant colors, durable fabrics, and thoughtful design features that keep students organized from first bell to last.
Highlights from the collection include:
- Multiple sizes for every age group
- Spacious compartments and ergonomic straps
- Character-themed designs like Spider-Man, Hello Kitty, and Mickey Mouse
- Matching lunchboxes, bottles, and accessories for the full setup
Haroon Rasheed, Senior Head of Marketing at Landmark Group, sums it up best: “We’re making it easier for everyone to prepare for the new school year with confidence.” That mindset has made Max Fashion a go-to for families looking for reliable, well-priced fashion that’s anything but boring.

With nearly 20 years in the market, the brand continues to balance quality, practicality, and fresh style. And with this year’s campaign, Max proves it knows what students (and parents) actually want, gear that looks good, holds up, and doesn’t torch the budget.
The Back-to-School backpack offers are available now at all Max Fashion stores across the GCC and online at www.maxfashion.com. Whether you’re chasing character prints or clean, minimalist designs, Max has the right pick. Start the school year strong, shop the drop now!