- SO/ Ras Al Khaimah will open in November 2025 as Ennismore’s first all-inclusive resort outside Europe.
- The property, rooted in fashion, features 257 rooms with uninterrupted sea views and sartorial signatures.
- Enjoy five curated culinary experiences including Italian, Levantine, and Japanese dining concepts.
- The resort sits on Al Marjan Island, offering access to natural wonders and the area’s first casino.
The definition of the all-inclusive resort is taking a sophisticated leap forward. Ennismore, the fastest-growing lifestyle hospitality company, is set to debut SO/ Ras Al Khaimah in November 2025. This landmark hotel will be the SO/ brand’s first all-inclusive resort outside Europe and Ennismore’s first lifestyle hotel in the Emirate, positioned to redefine luxury through avant-garde design and world-class gastronomy.
SO/ Ras Al Khaimah is strategically located on the lavish Ras Al Khaimah coastline, where the dramatic beauty of the desert, mangroves, and sea collide. The design is deeply rooted in the world of fashion, a signature of the SO/ brand. The color palette draws directly from the local nature, utilizing sunset oranges, sandy stone shades, and deep ocean teals, accented by light walnut wood and bronze metal details that exude warmth.
This is lifestyle hospitality at its peak: the resort features 257 bedrooms and suites across seven categories, each promising uninterrupted sea views. The property joins Ennismore’s ALL Inclusive Collection, continuing the legacy of brands like Rixos by challenging the traditional view of all-inclusive travel and substituting it with elevated, immersive experiences.
The concept redefines resort dining, ensuring high-quality gastronomy is at the core of the all-inclusive experience. The hotel offers five culinary experiences curated by Ennismore’s global F&B platform:
- The Market: A casual all-day restaurant for breakfast to dinner.
- Chiano: Serving the finest Mediterranean cuisine with Italian elegance.
- Hadaba: A Levantine restaurant for elegant, flavorful dinners.
- Floating World: A specialty restaurant featuring Japanese and Pan-Asian delights.
- Savant: A high-end cocktail bar on the 10th floor, offering panoramic views and live entertainment.
Guests also have access to two stylish pool bars, Cabini and the adults-only Bungalow, plus an independent beach club.
The resort sits at the entrance of Al Marjan Island, which is rapidly emerging as the Emirate’s premier tourism hub, with a target of 3.5 million annual visitors by 2030. Guests at SO/ Ras Al Khaimah will benefit from easy access to both nature and luxury entertainment.
Beyond wellness offerings like the spa, cold water pool, and fully equipped gym, the location allows guests to explore Ras Al Khaimah’s natural splendor through sunrise dune walks and kayaking. Crucially, the resort offers proximity to a series of new luxury developments, including Al Marjan Island’s first casino, making it a versatile destination for diverse travel preferences.
SO/ Ras Al Khaimah is set to be a benchmark for the lifestyle all-inclusive segment, blending bold design, exceptional dining, and the stunning natural backdrop of the Emirate.
Book your stylish all-inclusive escape today and be among the first to experience the SO/ revolution!
