• New Balance unveils a stylish and performance-driven Ramadan 2025 Collection.
  • Exclusive fashion show at Bab Al Shams showcased 30 stunning looks.
  • Features versatile wear for men, women, and kids, blending comfort and style.
  • Now available across MENA stores and online at newbalance.co.ae.

Ramadan is more than just a season—it’s a rhythm of reflection, togetherness, and transformation. And this year, New Balance steps into the spirit of the holy month with a collection that seamlessly blends comfort, style, and purpose. The Ramadan 2025 Collection isn’t just about fashion—it’s about honoring a lifestyle that balances movement, mindfulness, and modern elegance.

Designed for men, women, and kids, the collection brings a fresh take on versatile wear, ensuring you stay effortlessly stylish from suhoor to iftar. The women’s range features elevated essentials like the lightweight Coastal Terry Fleece Cardigan (AED 329) and the effortlessly chic Space Dye Full Zip (AED 299)—perfect for warm days and cool evenings. For those who keep fitness at the heart of their Ramadan routine, the unisex RC Woven Tee & Tank Silhouettes (starting at AED 329) deliver breathability and performance, making them the perfect workout companion during fasting hours.

But the true magic of this collection came to life at an exclusive runway show at Bab Al Shams Desert Resort, where fashion met storytelling under the Arabian night sky. Models and real-life inspirations like Shayma Sabry, a breast cancer warrior, and UNHCR ambassador Karen Wazen took to the stage, redefining beauty and resilience. The night unfolded with a stunning ‘Moonlight Ritual’ and immersive customization experiences, proving that fashion is more than fabric—it’s a statement, a celebration, and a connection to something bigger.

With a collection crafted for movement and meaning, New Balance Ramadan 2025 is now available across New Balance stores in MENA and online at newbalance.co.ae. This season, step into a wardrobe that moves with you—because true style is all about balance.