- Festival runs 39 days with shopping, prizes, and cultural activities emirate-wide.
- Family-focused programmes align with UAE Year of Family celebrations.
- Interactive initiatives engage children, youth, shoppers, and sports enthusiasts alike.
- Community events spotlight giving, creativity, and shared Ramadan traditions.
Soft lantern light, bustling malls, children laughing beside mascots, and families strolling through cultural pop-ups. That is the atmosphere set to unfold as the 36th Sharjah Ramadan Festival prepares to light up the emirate from 15 February to 25 March. Led by Sharjah Chamber of Commerce and Industry, this year’s edition brings together heritage, retail, and community programming under the theme Ramadan Spirit in Heart of Sharjah.
Spanning all cities and regions, including Sharjah’s Central and Eastern areas, the festival arrives at a meaningful moment, aligning with the UAE’s Year of Family. More than a shopping celebration, it is designed as a shared seasonal experience that strengthens family bonds while supporting local businesses and international brands. Running as part of the wider Sharjah Shopping Promotions campaign, the 39-day programme blends entertainment, education, and retail incentives to create a vibrant Ramadan calendar for residents and visitors alike.
At its core, the festival reflects Sharjah’s long-standing commitment to community connection. Organisers have curated a diverse portfolio of activities that speak to every age group, from families and children to youth and sports enthusiasts. Expect citywide promotions, prize draws, and interactive cultural moments that encourage people to gather, explore, and celebrate together.
Key highlights this season include:
- The “Young Influencer” initiative, inviting children to participate in creative platforms that build confidence and expression.
- “Your Iftar Is Ready”, a heartfelt programme that shines a light on solidarity and giving during the holy month.
- Integration with Expo Centre Sharjah through the Ramadan Nights exhibition, where shoppers can also enter the festival’s main raffle draw.
Beyond retail, education plays a meaningful role. The friendly Shamsa mascot continues to connect with young audiences through school visits, interactive performances, and literacy-focused events like the Reading Carnival, which recently brought together students from 13 schools and rewarded participants with incentive gifts. These moments reinforce the festival’s purpose of combining entertainment with learning, while nurturing a culture of reading and creativity.
Sharjah Shopping Promotions has also expanded its family footprint with dedicated entertainment pavilions and child-friendly retail experiences, adding warmth and colour to public spaces across the emirate. Together, these initiatives elevate the Ramadan season into something deeply personal and proudly communal.
With three decades of success behind it, the Sharjah Ramadan Festival continues to evolve, meeting modern expectations while staying rooted in tradition. It stands as a reminder that Ramadan in Sharjah is not just about shopping or events, it is about togetherness, reflection, and celebrating everyday moments with the people who matter most.
Discover the full festival programme and plan your family visits across Sharjah this Ramadan!
