Yas Island in Abu Dhabi recently witnessed an extraordinary spectacle of glitz, glamour, and pulsating energy as the 23rd edition of the Sobha IIFA Weekend took center stage. The highly anticipated event, held in partnership with Miral and the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi), showcased a breathtaking celebration of Indian cinema. With an impressive lineup of performances and the attendance of the biggest stars and brightest talents, the IIFA Weekend left attendees in awe.

The dynamic duo of Abhishek Bachchan and Vicky Kaushal took the stage as the hosts of the NEXA IIFA Awards 2023, captivating the audience with their charm and wit. The evening witnessed mesmerizing performances by Bollywood icons Salman Khan, Varun Dhawan, Kriti Sanon, Jacqueline Fernandez, Nora Fatehi, and Rakul Preet Singh. Their energetic and captivating acts left the audience spellbound.

The Sobha Realty IIFA Rocks and NEXA IIFA Awards 2023 events were the highlights of the weekend, showcasing the perfect fusion of music, fashion, and entertainment. The Sobha Realty IIFA Rocks, hosted by the charismatic Farah Khan and Rajkummar Rao, featured electrifying performances by Amit Trivedi, Badshah, Sunidhi Chauhan, Nucleya, Sukhbir Singh, and Palak Muchhal. The audience was enthralled by the seamless blend of music and fashion, including a showstopping collection by the renowned Manish Malhotra.

The IIFA Weekend attracted over 25,000 enthusiastic attendees from around the world, transforming Abu Dhabi into a hub of cinema, music, fashion, and culture. The state-of-the-art indoor entertainment venue, Etihad Arena, provided the perfect backdrop for the festivities. Guests were treated to a weekend filled with unforgettable experiences, surrounded by the vibrant energy of Abu Dhabi.

Yas Island, known for its world-class facilities and iconic attractions, played a pivotal role in making the IIFA Weekend a resounding success. The prestigious W Abu Dhabi – Yas Island, the official host hotel, provided luxurious accommodations and unparalleled views of the Formula 1 racing circuit. The dedicated team at the hotel ensured that over 100 stars from the Indian film fraternity received personalized experiences and impeccable hospitality.

IIFA 2023 was made possible through collaborations with various partners. Miral, the Department of Culture and Tourism – Abu Dhabi, and other esteemed organizations worked together to create a grand event that showcased the best of Indian cinema. Additionally, the event’s official travel partner, Ease My Trip, and other sponsors added their support to make the weekend a resounding success.

The IIFA Weekend in Abu Dhabi reached a massive viewership of over 800 million people worldwide in more than 97 countries through Colors TV, part of the Viacom18 network. The iconic locations and attractions across Yas Island and greater Abu Dhabi served as stunning backdrops for the television content, allowing audiences around the globe to experience the charm of Abu Dhabi.

The 23rd edition of the Sobha IIFA Weekend in Abu Dhabi will be remembered as an extraordinary celebration of Indian cinema, where stardom met pulsating energy. With mesmerizing performances, captivating hosts, and a glamorous atmosphere, the IIFA Weekend left an indelible mark on Yas Island, Abu Dhabi, and the hearts of cinema lovers worldwide.

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