• Styched enters the UAE fashion market with a focus on affordability, style, and sustainability.
  • The brand’s zero-waste sustainable fashion model revolutionizes the industry by eliminating inventory and warehouses.
  • Co-founders Soumajit Bhowmik and Durga Dash aim to democratize youth fashion globally with their innovative approach.
  • Styched targets a demographic of men and women aged 20 to 40 with modern lifestyles and mid to high incomes, emphasizing sustainability and quality.

Styched, a zero-waste sustainable fashion powerhouse, is making waves in the UAE’s burgeoning fashion market with its innovative approach to fashion retailing. The brand’s recent launch of ‘The Styched Collective’ in the UAE signals a significant milestone in its mission to democratize youth fashion globally. With a focus on accessibility, trendiness, and sustainability, Styched aims to revolutionize the way fashion is perceived and consumed in the region.

Founded by industry veterans Soumajit Bhowmik and Durga Dash, Styched is on a mission to transform the fashion landscape in the Middle East. At the core of Styched’s ethos lies its commitment to sustainability. The brand’s patented production-on-demand technology eliminates the need for inventory and warehouses, reducing environmental impact while ensuring each garment is crafted with meticulous care and attention to detail.

Soumajit Bhowmik, Co-founder and CEO of Styched expressed,

“We are thrilled to introduce Styched’s bespoke and trendy offerings to the vibrant fashion scene of the UAE. Our strategic partnership with the Dubai Chamber of Commerce underscores our commitment to promoting sustainable fashion practices in the region.”

Soumajit Bhowmik, Co-founder & CEO of Styched

Styched’s target demographic comprises men and women aged 20 to 40 with modern, contemporary lifestyles and mid to high incomes.

“Our target demographic comprises men and women aged 20 to 40 with modern,
contemporary lifestyles and mid to high incomes. We understand the importance of resonating with our audience on a deeper level, which is why sustainability and quality remain at the core of our brand ethos.”

Durga Dash, Co-founder & COO of Styched

With a focus on resonating with their audience on a deeper level, Styched aims to redefine fashion while championing sustainability.

Backed by strong strategic partnerships and a dedicated team of industry experts, Styched is poised for rapid expansion across the Middle East, including Saudi Arabia in the coming months. Customers can explore Styched’s eclectic range of fashion-forward designs on the brand’s website, as well as leading e-commerce platforms like Noon.com and Amazon.ae.

In addition to its commitment to providing affordable and sustainable fashion, Styched is actively building a vibrant community of fashion enthusiasts, bloggers, and influencers who share its vision for a more eco-conscious future. By fostering this community, Styched aims to amplify its message and further the cause of bespoke fashion with sustainability at its core.

Visit the Website for more details and updates.

Instagram: @styched.ae