As textured hair care gains momentum across the GCC, Zaphira Nature, a trailblazing brand dedicated to curly and textured hair, is set to make waves at the upcoming Professional Beauty…
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Get ready for an evening of glamour and recognition as the Beautyworld Middle East Awards 2024 is set to return for its fourth edition on October 29th. This year, the…
As the Middle East grapples with the relentless humidity of August and September, hair frizz, flatness, and unruliness become all too familiar foes. Fortunately, Minimalist’s new Maleic haircare range is…
In the vibrant city of Dubai, where luxury and innovation go hand in hand, Zieda’s Beauty Lounge is setting a new standard in hair care with the launch of a…
Get ready to be dazzled! Nykaa, India’s leading beauty destination, has revealed the winners of their highly anticipated Nykaa Best in Beauty Awards. This consumer-driven celebration recognizes the hottest products…
Cowabunga, Lush fans! This summer, Lush and Paramount Consumer Products team up to bring you a Turtle-y awesome limited-edition collection inspired by the Teenage Mutant Ninja Turtles. Get ready to…